Deloitte Corporate Finance LLC (DCF) acted as exclusive financial advisor to MDU Enterprises, Inc., ABP Digital, Inc., and Mad Comet, Inc., collectively doing business as Bulk TV & Internet (Bulk TV), a leading integrator of enterprise video, data and voice solutions, on a recapitalization with Marlin Equity Partners (Marlin Equity). The transaction closed June 8, 2018.
Led by CEO Dave O’Connell, President Tom Conley, and COO Tim Conley, Bulk TV has developed into one of the largest “free-to-guest” platforms in the United States, serving over 500,000 rooms across the country. The company custom designs, engineers, installs and supports turnkey television solutions including free-to-guest satellite teleivision systems, IPTV platforms, over-the top-content delivery and commercial-grade televisions to hotels, as well as health care, senior living and student housing properties nationally. For the past 14 years, Bulk TV has provided award-winning customer service, a full suite of guest experience products and services, while providing an intuitive, consolidated solution for lodging providers and institutions.
“We are excited to partner with Marlin Equity. Together, we will continue to execute on key strategic initiatives and expand Bulk TV’s breadth of capabilities, while maintaining our dedic.0
300ation to customer service quality, loyalty and technology innovation – these are focus areas that help define Bulk TV,” said Dave O’Connell, CEO of Bulk TV. “DCF’s deep sector knowledge and strategic M&A capabilities allowed us to identify a strategic partner to drive future success. Their unwavering commitment to our team and process allowed for a highly-successful outcome.”
“This transaction in the free-to-guest entertainment and connectivity solution segment is indicative of increasing consumer desire for more comprehensive and connected entertainment experiences in multidwelling venues. We expect partnerships like this to drive more transactions in the space,” said Ron Rivera, managing director and national practice leader, technology, media and telecommunications, Deloitte Corporate Finance LLC.