Wholesale finance industry expert Kurt Ruhlin from Solifi (formerly IDS, White Clarke Group, and William Stucky & Associates), discusses why asset-based lenders should consider adding floorplan finance (AKA wholesale finance) to their portfolio of products. In this webinar, we explore:
- What is wholesale finance / floorplan finance?
- Reasons asset-based lenders should consider this untapped revenue stream
- Current market challenges, trends, opportunitie
- How technology such as software-as-a-service (SaaS) and an open finance platform can provide value to asset-based lenders and secured finance firms today and in the future.