Melissa Coopersmith has joined Tiger Group as Managing Director/National Sales, based in the asset valuation, advisory and disposition services firm’s New York office.

In her new role, Coopersmith will oversee the company’s national sales efforts, leading a team that includes Michael Aho, who covers the New York-New Jersey-Pennsylvania area and the Southeastern United States; Jason Rae, who handles the Northeast, as well as Canada and the Chicago market; and Rick Briggs, who covers the Western states. Also included in this team is Los Angeles-based Michelle Salazar, who works with insolvency professionals across North America.

Coopersmith brings more than 15 years of brand marketing, corporate strategy and sales experience to her new role at Tiger Group. She comes to the firm from BMC Group, a leading global provider of financial, legal and corporate information management services for investment banks, private equity firms, government agencies, insurance carriers, healthcare providers, and Fortune 1000 corporations, where she was Senior Vice President, Business Development since 2010. In that role, she worked extensively with companies in the restructuring industry.

From 2004 to 2010, she worked at WebMD, the online provider of health and medical information, most recently as National Director of Strategic Partnerships and Cause Marketing, where she focused on developing partnerships with major consumer packaged goods companies. Prior to that, she served as manager of Advertising Partnerships at IAC, Interactive Corp., a media and Internet company and as a Sales Development Assistant Manager at Fox News parent News Corp. Coopersmith began her career with ESPN in 1998 as a Sales Planner/Analyst.

“I’m really excited to have Melissa on our team,” said Chief Operating Officer Michael McGrail. “She is a seasoned sales professional who has built solid relationships in the insolvency industry. Her understanding of the entire sales process, from marketing and planning to execution, makes her a perfect fit for Tiger.”  

Tiger Group provides asset valuation, advisory and disposition services to a broad range of retail, wholesale, and industrial clients. With over 40 years of experience and significant financial backing, Tiger offers a uniquely nimble combination of expertise, innovation and financial resources to drive results.