Allied Affiliated Funding announced the promotion of Gen Merritt-Parikh from Chief Operating Officer to President of the company.

 "We are so pleased to have Gen serve as the President of Allied Affiliated Funding," stated Clay Tramel, it's CEO.  "I am so appreciative for the dedication she has shown to Allied, along with the tremendous impact she has made on our operations. Gen possesses a unique combination of intelligence and business acumen that is an absolute necessity to survive and prosper in today's commercial finance industry.  She has earned the respect of everyone in our organization, as well as this position as president of Allied."
 
Merritt-Parikh has nearly 20 years of experience in commercial finance, focused primarily on asset-based lending and factoring. She joined Allied in 2009 actively managing Allied's client portfolio. Other prior experience includes consultation services, serving as an officer for Liquid Capital Corp, and holding the position of Chief Credit Officer for Comresco Capital. Additionally, she worked in the underwriting and operations' departments for Guaranty Business Credit and Southwest Bank.

Merritt-Parikh holds a B.A. in Business and Economics from the University of Texas at Dallas, is a speaker for the International Factoring Association, and is currently serving as an IFA Subject Matter Expert for the Factoring Account Executive Certification Program. She is also a long standing board member for the Finance Forum of Dallas/Ft. Worth.
 
Headquartered in Dallas, Texas for the past 22 years, Allied provides creative, flexible, and fast factoring and asset-based lending services to a wide array of industries. Allied's clients include commercial businesses with commercial accounts receivable that are seeking working capital but do not qualify for traditional bank financing. Additional offices are located in New York and Florida.