Monroe Capital LLC announced it acted as sole lead arranger and administrative agent on the funding of a senior credit facility to support private equity sponsor Clarion Capital Partners, LLC’s acquisition of Madison Logic, Inc. (“Madison Logic”) in partnership with its existing shareholders and senior management.
 
Based in New York City, Madison Logic is the global leader in Account Based Marketing. The company’s B2B marketing technology platform, Activate ABM™, unifies targeted advertising and content syndication with attribution metrics to show measurable return on investment. The comprehensive global ABM platform is built for B2B marketers to identify and engage prospective accounts and easily gain insights into their target accounts. 

Monroe Capital LLC is a leading provider of senior and junior debt and equity co-investments to middle-market companies in the U.S. and Canada. Investment types include unitranche financings, cash flow and enterprise value based loans, asset based loans, acquisition facilities, mezzanine debt, second lien or last-out loans and equity co-investments. Monroe has been recognized by the M&A Advisor as the 2016 Lender Firm of the Year; Global M&A Network as the 2016 Small Middle Markets Lender of the Year; Private Debt Investor as the 2015 Lower Mid-Market Lender of the Year; and the U.S. Small Business Administration as the 2015 Small Business Investment Company (SBIC) of the Year.