Sterling National Bank and the New York Jets have announced a new, multi-year partnership naming Sterling the “Official Commercial Bank of the New York Jets.”
The partnership unites two recognizable brands with deep roots in the New York metro region, bringing valued clients and fans together under one umbrella. The partnership is Sterling’s first ever alliance with a professional sports team, and brings together two brands characterized by high achievement, accountability, collaboration, integrity, and service.
The partnership, which includes an official designation, also provides Sterling with an opportunity to further deepen its banking relationship with organizations in the Jets Partner Alliance network, including middle-market business owners with sophisticated depository and treasury management needs. Established in 2014, the Jets Partner Alliance is a B2B platform encompassing all of the team’s suite and corporate partners.
“We are very excited about partnering with a team that shares our core values and regional roots,” said David S. Bagatelle, President – New York Metro Markets. “We anticipate building upon this partnership year-round – beyond football season - to help support the unique needs of the New York Jets and their partnership network.”
“The New York Jets are delighted to collaborate with Sterling, a leading name in commercial banking, that like us, prides itself on being forward thinking and putting customers’ and fans’ needs first,” said Ian Lasher, Jets SVP Corporate Partnerships. "We look forward to strengthening our relationship with Sterling in the years to come."
Sterling and the Jets began their partnership at the start of the Fall 2017 season.