Gerber Finance announced funding of abc carpet & home, a mission-driven home and lifestyle brand that is a favorite with designers, decorators and consumers.

The home goods market and retailers have been experiencing record growth in 2020, as people spend more time at home. One challenge for retailers in this boom is expanding offerings and inventory quickly, as demand is regularly exceeding forecasts, and the future remains unpredictable. Securing flexible funding in the millions of dollars will allow abc carpet & home to react quickly to market and customer needs.

“As strange as it may sound, we are a people-driven financial company – we look for partners and brands that have a similar worldview and ethos as us,” said Jennifer Palmer, CEO, Gerber Finance. “abc carpet and home is not only an iconic business, but also its fair trade and responsibly sourced business practices are market-leading and a key factor for us in establishing a funding relationship.”

“In an increasingly dynamic retail environment, having an agile and strategic finance partner is critical to us,” said Aaron Rose CEO of abc carpet & home. “Gerber Finance’s personalized approach, values orientation, and Gerber Finance Foundation work resonated with our team and needs.”