Varagon Capital Partners is serving as Administrative Agent, Joint Lead Arranger and Joint Bookrunner on a senior secured credit facility to support Brentwood Associates’ investment in Service Management Group (SMG).
Founded in 1991 and headquartered in Kansas City, MO, Service Management Group is a customer, patient, employee, and brand experience management solutions and service provider. SMG’s unique software with a service (SwaS) model puts a dual focus on platform technology and professional services, making it easy for brands to activate insights based on customer, patient, and employee feedback.