Monroe Capital acted as sole lead arranger and administrative agent on the funding of a senior credit facility to support the acquisition of DE-YAN by Shamrock Capital.

Founded in 2014 and headquartered in New York City, NY, DE-YAN is an experiential studio that provides design, production, and integrated strategy services for live marketing events including product launches, conferences and brand activations. The Company specializes in incorporating motion design and technology into its events in the fashion, luxury, beauty, lifestyle, sports, and technology end-markets for a roster of marquee clients that includes Google, La Mer, Meta, Lemme, NBA, and KidSuper.

This transaction is representative of Monroe Capital’s Sports, Media & Entertainment Finance Vertical, which provides financing solutions for media and entertainment companies in film and television, music, representation, traditional media, digital, live entertainment and adjacent businesses.