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News Stories (64 Results) - Marketing

Zeta Global, an AI-Powered Marketing Cloud, successfully closed a $550 million loan facility to refinance its existing debt and lower its credit spreads. This new debt is a combination of $200 million Term Loan A and a $350 million Revolving Credit... Read Story

September 03, 2024, 09:00 AM

SLR Credit Solutions (“SLR CS”) closed a $50 million senior credit facility comprised of a revolver and term loan for Fluent, Inc., a leader in performance marketing, delivering customer acquisition and partner monetization solutions through its... Read Story

May 02, 2024, 07:47 AM

SLR Digital Finance funded a $4,000,000 credit facility for a New York based lead generation and digital marketing specialist, recognized as one of the fastest-growing private companies in America. The recipient of the 2023 Inc. 5000 designation, the... Read Story

May 02, 2024, 07:09 AM

SLR Digital Finance funded a $2 million asset-based revolving line of credit to a provider of digital marketing services. The proceeds of the credit facility were used to repay the bank and provide additional working capital for growth. Read Story

March 28, 2024, 08:00 AM

Cambridge Savings Bank (CSB), a full-service mutual bank with a customer-first approach and nearly $7 billion in assets, announced that its Asset-Based Lending (ABL) team has provided a $10.5 million credit facility to Stauer, a direct marketing... Read Story

March 21, 2024, 07:57 AM

Audax Private Debt announced that, as Lead Investor, it provided Mezzanine Notes to support Sentinel Capital Partners’ investment in Market Performance Group (“MPG”), a provider of sales strategy, account management, data and analytics, and other... Read Story

January 18, 2024, 07:40 AM

SLR Credit Solutions closed a senior credit facility comprised of a revolver and term loan for Ansira Partners, an independent global marketing services and solutions company with proprietary channel, website, and advertising technology platforms.... Read Story

January 10, 2024, 07:48 AM

SG Credit Partners, through its SG Software + Technology division, announced its partnership with Folloze via a $6 million credit facility.  Folloze, the world’s first and only no-code B2B Buyer Experience Platform (BX 3.0), is used by B2B marketing... Read Story

September 27, 2023, 07:17 AM

Second Avenue Capital Partners (SACP), a Schottenstein affiliate, provided a new $44 million revolving credit facility for Allstar Marketing Group, a dynamic consumer product development and marketing company. SACP was also the agent for an... Read Story

September 14, 2023, 08:05 AM

Gordon Brothers provided Allstar Marketing Group LLC a $6 million first-in, last-out loan that will be a part of a new $50 million credit facility. The U.S.-based multichannel marketing services company will use the facility to refinance its current... Read Story

July 28, 2023, 07:53 AM

Stellus Capital Management announced that its affiliates acted as administrative agents and provided senior debt financing and an equity co-investment in support of Recognize Partners’ investment in 2X LLC, an outsourced digital business-to-business... Read Story

June 14, 2023, 07:38 AM

Audax Private Debt, as Administrative Agent and Lead Arranger, provided a unitranche credit facility to support Amulet Capital Partners in their acquisition of minds + assembly.Founded in 2015 and headquartered in New York City, minds + assembly is a... Read Story

May 05, 2023, 07:26 AM

Cambridge Savings Bank (CSB), a full-service mutual bank with a customer-first approach and over $6 billion in assets, announced that it is supporting Allen & Gerritsen (A&G) in its effort to reimagine its work environment with a $1 million equipment... Read Story

February 22, 2023, 07:41 AM

Monroe Capital acted as sole lead arranger and administrative agent on the funding of a senior credit facility to support the strategic investment and continued growth of Spectrum Science (“Spectrum”) by private equity sponsor Knox Lane.  Based in... Read Story

February 14, 2023, 07:55 AM

FocalPoint (“FocalPoint”), a division of B. Riley Securities served as the exclusive financial advisor to Exact Customer LLC in connection with its strategic investment from Gauge Capital. Exact Customer is a software-enabled, digital performance... Read Story

December 22, 2022, 07:09 AM

Monroe Capital acted as sole lead arranger and administrative agent on the funding of a senior credit facility to support the acquisition of Wpromote by private equity sponsor ZMC.  Wpromote is a leading digital marketing agency focused on helping... Read Story

December 14, 2022, 07:23 AM

MidFirst Business Credit (MFBC) provided a $5.5 million working capital facility to Group360, Inc., d/b/a We Are Alexander (“We Are Alexander”). The funds were used to refinance their existing loan and provide additional working capital to help... Read Story

May 17, 2022, 07:47 AM

Millennial Brands, an emerging consumer player specializing in launching and developing the next generation of direct-to-consumer and digital brands, operating in the Middle East, has secured USD 35 million capital commitment from New York based... Read Story

April 04, 2022, 02:00 AM

SLR Business Credit provided a $1 million accounts receivable credit facility to PowerSpike, Inc.The funds were used to provide additional working capital for the company. PowerSpike, Inc. is an influencer marketing agency based in New York.... Read Story

February 10, 2022, 07:55 AM

MediaValet, a leading provider of enterprise digital asset management and creative operations software, entered into a new credit facility pursuant to the terms of a credit agreement entered into between the Company and TD Bank Group that provides... Read Story

January 20, 2022, 07:37 AM

Aterian signed an asset backed credit facility with MidCap Financial Trust (“MidCap”), which is managed by a subsidiary of Apollo Global Management, Inc. The credit facility has a three year term and gives Aterian access to up to $50 million in total... Read Story

December 28, 2021, 08:00 AM

Wishpond Technologies, a provider of marketing focused online business solutions, entered into a new credit facility pursuant to the terms of a credit agreement entered into between the Company and National Bank of Canada's Technology and Innovation... Read Story

September 29, 2021, 07:10 AM

Monroe Capital announced AdTheorent, Inc. and MCAP Acquisition Corporation, a publicly-traded special purpose acquisition company, have entered into a definitive business combination agreement in which AdTheorent will be merged with MCAP. MCAP is... Read Story

July 27, 2021, 07:40 AM

LSQ announced the origination of two facilities totaling $4.75 million for an existing client.The Pennsylvania-based marketing agency required sufficient cash to execute the acquisition of a business that would expand its capabilities. The business... Read Story

July 20, 2021, 07:16 AM

MidCap Financial provided a $250 million senior revolving credit facility to Vericast Corp., a marketing solutions provider that directly influences consumer purchasing and transaction behavior at scale. The MidCap Financial credit facility... Read Story

May 20, 2021, 08:05 AM

LSQ, a leading provider of technology-driven working capital solutions, announced that the company originated a $7.5 million AR facility, including a $3.1 million payoff to the first position lender, for a resurging marketing services firm. Demand... Read Story

April 09, 2021, 06:00 AM

Fluent entered into a new five-year credit agreement, consisting of a $50.0 million term loan and a revolving credit facility of up to $15.0 million, provided by Citizens Bank as administrative agent, lead arranger and bookrunner, and BankUnited and... Read Story

April 01, 2021, 07:20 AM

Huntington Business Credit closed a new $17,500,000 credit facility with InfoCision Inc. on December 30, 2020. Proceeds of the facility were used to refinance existing indebtedness and to provide ongoing working capital growth financing.            ... Read Story

January 19, 2021, 08:15 AM

Monroe Capital acted as sole lead arranger and administrative agent on the funding of a senior credit facility to support the investment in Relevate Health Group Inc. by private equity sponsor Mountaingate Capital and Relevate’s strategic combination... Read Story

December 22, 2020, 08:35 AM

Encina Business Credit (EBC) announced that it has provided a $12.5 million senior secured credit facility to a provider of digital and telephonic marketing services. The facility consists of a senior secured revolving line of credit based on... Read Story

July 28, 2020, 08:48 AM

Siena Lending Group LLC announced the closing of a three-year credit facility of up to $28 million for Coloredge, Inc. The credit facility includes an asset-based revolving line of credit along with an equipment term loan and capital expenditure... Read Story

July 17, 2019, 08:00 AM

Bridge Bank announced it has extended a credit facility to SteelHouse, an advertising technology company and the first self-serve platform with AI technology that automates advertising to achieve the best outcome. Marketers use SteelHouse's platform... Read Story

February 28, 2019, 07:03 AM

Cherokee Global Brands, a global brand marketing platform that manages a growing portfolio of fashion and lifestyle brands, announced its amended credit facility. On January 30, 2019, Cherokee entered into a second amendment to its senior secured... Read Story

February 01, 2019, 07:36 AM

Global performance improvement solutions provider GP Strategies Corporation announced that it has entered into a new five-year $200 million credit facility with a syndicate of lenders led by PNC Capital Markets LLC and Wells Fargo Securities, LLC, as... Read Story

December 06, 2018, 07:17 AM

TAB Bank announced it has provided a $4.75 million asset-based revolving credit facility for a promotional products company located in California.  The new facility is extended through a multi-year agreement and will provide for the company’s ongoing... Read Story

September 06, 2018, 07:15 AM

Siena Lending Group LLC announced the completion of a three-year $15 million asset-based revolving credit facility for Diversified Mercury Communications, LLC dba Mercury Media. The facility will be used to support the company’s working capital needs... Read Story

September 05, 2018, 07:03 AM

LBC Credit Partners (LBC), a provider of financing solutions to middle market companies, provided a $60.0 million senior secured credit facility to support the acquisitions of Market Strategies International and Morpace Inc. (Morpace) by STG Partners... Read Story

July 25, 2018, 07:11 AM

Cardlytics, a purchase intelligence platform that makes marketing more relevant and measurable, has entered into a loan and security agreement with Square 1 Bank, a division of Pacific Western Bank, a full service banking partner to entrepreneurs and... Read Story

June 04, 2018, 07:05 AM

Avidbank Specialty Finance, a Division of Avidbank that specializes in technology, sponsor finance and asset-based lending, has provided 3Q Digital a $10 million asset-based line of credit to facilitate a buyback from parent company and provide... Read Story

April 05, 2018, 07:00 AM

CSG entered into a new $350 million credit agreement with Merrill Lynch, Pierce, Fenner & Smith Incorporated and Wells Fargo Securities, LLC, as Joint Lead Arrangers and Joint Bookrunners; Wells Fargo Bank, National Association, as Syndication Agent;... Read Story

March 09, 2018, 07:08 AM

Cision Ltd., a global provider of software and services to public relations and marketing communications professionals, announced that on December 14, 2017 its wholly owned subsidiary, Canyon Valor Companies, Inc. has entered into an incremental... Read Story

December 18, 2017, 07:49 AM

Bank of America Business Capital has provided an $800 million asset-based revolving credit facility to R.R. Donnelley & Sons Company. Proceeds were used to refinance an existing credit facility and to provide ongoing working capital financing to... Read Story

November 20, 2017, 07:15 AM

Persado, a provider of AI-generated marketing language for top global brands, unveiled the expansion of its marketing language cloud and introduced Persado One, a feature that enables personalized emotional engagement at scale. Presenting at... Read Story

October 30, 2017, 07:00 AM

Cision Ltd., a global provider of software and services to public relations and marketing communications professionals, reported that it has completed its previously announced refinancing of the company's outstanding 2016 First Lien and Second Lien... Read Story

August 07, 2017, 07:15 AM

Monroe Capital LLC announced it acted as sole lead arranger and administrative agent on the funding of a senior credit facility to support private equity sponsor Clarion Capital Partners, LLC’s acquisition of Madison Logic, Inc. (“Madison Logic”) in... Read Story

December 13, 2016, 07:34 AM

Metamarkets, the leader in interactive analytics for programmatic marketing, announced today it has closed a credit facility with Wellington Financial LP and City National Bank totaling $14.25 million. This growth capital will help Metamarkets expand... Read Story

October 19, 2016, 09:04 AM

TCF Capital Funding provided $7 million in secured financing in connection with an investment by Corridor Capital to support the expansion of Connecting Point Marketing Group, Inc.’s (“Connecting Point” or the “Company”) very successful Events... Read Story

October 10, 2016, 08:01 AM

Teads, the inventor of outstream video advertising and the world's number one video advertising marketplace, announced that it has raised €43 Million ($47 Million) of new debt financing, thanks to a bank syndicate including BNP Paribas, Bank of China... Read Story

August 03, 2016, 07:21 AM

Monroe Capital LLC announced an increase in the credit facility to OSG Billing Services (“OSG”) to support the acquisitions of ClickSpark, LLC (“ClickSpark”) and The Garfield Group, Inc. (“Garfield”). Based in Rochester, NY, ClickSpark is a... Read Story

August 02, 2016, 07:48 AM

LBC Credit Partners provided $40.0 million senior secured credit facilities to support the acquisition of SourceLink Acquisition LLC (“SourceLink” or the “Company”) by an affiliate of Aterian Investment Partners (“Aterian”). LBC Credit Partners... Read Story

May 03, 2016, 08:08 AM

Harte-Hanks, a leader in developing customer relationships, experiences and defining interaction-led marketing, has entered into a new credit agreement and is taking actions designed to enhance the company's financial flexibility.The company closed a... Read Story

March 14, 2016, 08:02 AM

MB Business Capital recently provided a new $12.5 million senior credit facility to Nextten Stauer, LLC.  Stauer, with operations in Burnsville, Minnesota and Richmond, Virginia, is a direct marketer of various consumer products through catalogs... Read Story

July 13, 2015, 07:53 AM

Marquette Business Credit recently provided acquisition financing for the purchase of a creative marketing services company by Third Century Investment Associates with a $4 million revolving line of credit and $1 million cash flow term loan.  Third... Read Story

July 09, 2015, 07:43 AM

NXT Capital announced that it has provided a $54.7 million senior secured facility to fund PNC Riverarch Capital & BB&T Capital Partners’ recapitalization of Women’s Marketing, Inc.  NXT Capital was the sole lead arranger, sole bookrunner and... Read Story

May 18, 2015, 07:48 AM

Square 1 Bank announced that it has provided a credit facility to new client Invoca, the leading call intelligence platform. Proceeds of the facility will be used to extend existing working capital and support continued growth.Founded in 2008, Invoca... Read Story

May 14, 2015, 07:09 AM

Prospect Capital Corporation has provided USG Intermediate, LLC (“USG”) with $48.5 million of first lien, floating-rate debt commitments comprised of term loans and a revolving credit facility. Founded over a decade ago, USG is an entrepreneur-owned... Read Story

April 17, 2015, 07:38 AM

Bank of America Merrill Lynch has provided a $20 million asset-based revolver to Connexity, Inc.  The proceeds were used to support the acquisition of Become, Inc. and to recapitalize the company.“Connexity is pleased to have entered into this... Read Story

March 18, 2015, 08:09 AM

Monroe Capital LLC announced it acted as sole lead arranger and administrative agent on the funding of a $27 million senior credit facility to provide growth capital to The Sandbox Group, LLC.  Headquartered in Chicago, The Sandbox Group, LLC, has... Read Story

February 26, 2015, 08:14 AM

TGI Systems Corporation (TGI) has an 18-year history of providing Visual Branding Solutions for a number of top domestic and international clients, particularly those in the sports realm.  With headquarters in Chicago, and a sales and marketing... Read Story

February 19, 2015, 07:13 AM

NewStar Business Credit, a wholly-owned subsidiary of NewStar Financial, Inc., announced that it has provided a $12 million revolving credit facility to Soft Air USA, Inc. (“Soft Air”).  Founded in 1987 as a marketing company for entertainment and... Read Story

December 10, 2014, 07:54 AM

Merkle, a leading technology-enabled, data-driven customer relationship marketing (CRM) firm and the nation’s largest privately held agency, announced that it has closed an amendment to provide capacity to upsize its credit facility to $325 million... Read Story

November 14, 2014, 07:24 AM

MDC Partners Inc. and its subsidiaries have entered into an increase and amendment of its revolving credit facility. Among other benefits, the amendment: (i) expands the commitments under the facility by $100 million, from $225 million to $325... Read Story

October 24, 2014, 07:43 AM

GE Antares Capital is serving as administrative agent on a $95 million senior secured credit facility to Glencoe Capital’s portfolio company, Dialog Direct. The transaction refinanced the company’s senior debt and provided financing to acquire... Read Story

October 23, 2014, 07:59 AM

Alliance Data Systems Corporation, a leading provider of loyalty and marketing solutions derived from transaction-rich data, announced that the company completed a new $2.285 billion credit facility.The new facility consists of a $1,142.5 million... Read Story

July 16, 2013, 07:13 AM