Boathouse Capital announced a growth capital investment into CellTrak Technologies Inc., leading provider of Care Delivery Management solutions which enable home and community-based care organizations to deliver higher quality care, communicate seamlessly with health care workers, improve compliance, and increase productivity. The investment was made with participation from existing investor MK Capital. The company plans to use the funds to aggressively drive innovation for its market-leading Care Delivery Management solution, to increase its sales and customer success staff and to support future acquisitions.
CellTrak is currently a trusted partner to over 200 organizations that coordinate and deliver health care and personal services to people in their homes and communities. Since its founding by Andy Kaboff, CellTrak has pioneered the creation of a Care Delivery Management solution which is unique in the marketplace. Celltrak's solution creates a bi-directional real-time connection between caregivers who use mobile apps at the point-of-care, care coordinators in offices, and the extended care team, and between CellTrak and other home health technology vendors, including EMRs. With CellTrak, care providers operate more efficiently and effectively, improving care outcomes and business results. CellTrak customers typically lower mileage reimbursement expenses by 20-25%; significantly reduce or eliminate point-of-care paperwork and the associated manual data entry; and increase caregiver productivity, measured in visits per caregiver, by as much as 25%.
"Based on its customers and current offering, CellTrak is the clear leader in Care Delivery Management, a rapidly emerging new category in the home and community care market," said Bill Dyer, General Partner of Boathouse Capital. "CellTrak's innovative solution is the only one we found in the market that enables providers and payers to address their most critical issues - regulatory compliance and cost-effective delivery of high-quality care by all types of caregivers. As the market continues to shift to value-based and person-centric models of care delivery, the company is well-positioned for additional growth. We are looking forward to working closely with the CellTrak team to deliver additional innovation to providers and payers of all types and sizes."
"The need to provide effective and affordable care to an aging population is one of the most essential, and most overlooked, issues for societies around the globe," said Mark Battaglia, CellTrak's CEO. "Today, the home care industry is doing a remarkable job. But, the industry will only be able to continue to meet that need and make the transition to value-based care if it delivers high quality care at reduced costs and with increased caregiver productivity. To do that, it must successfully deploy innovative technology at scale. CellTrak is unique in the industry with its focus on the full scope of care delivery management. Today, we offer agencies proven real-time interoperability; secure connections that enable collaboration across the extended care team; and the ability to use data in smart ways, including to meet Electronic Visit Verification regulations that fight fraud, to improve point-of-care responsiveness, to optimize care delivery, and to better manage the people who deliver care."